Instafit with MHA
Instafit is a Mexican company founded by Oswaldo Trava. The business consists of a physical training program that differs from the gym and internet videos due to its novel and unique way of showing its routines. The routines are customized to the needs of the body and lifestyle, accompanied by a nutritional plan that adapts to the client's objectives and a recipe book that can be consulted at any time.
MHA helped Instafit grow by developing the brand’s e-commerce strategy and, specifically, by promoting one of its protein products through different marketing channels.
With Instafit, we started with the architecture of the website, knowing that it is an essential part for SEO and the user journey; so the menu was carefully created.
We also sat down to review Instafit's competition and determine the value proposition for the user. We defined the purchasing journey, implementing the best payment methods and effective landing pages for conversion.
All of the above, accompanied by an ad strategy or advertising on the main channels, Google, Facebook and more.
To give meaning and momentum to all this, we helped generate an affiliate system with the brand, with which the message was multiplied to thousands of people with an acceptable ROI.
If you want a successful marketing strategy for your business, schedule a call and start selling more and better.