Qlik Sense: What it is and what it is used for

Qlik Sense is an advanced data analytics platform that enables organizations to discover valuable insights through interactive data visualization.

Designed to be intuitive and easy to use, it offers features that facilitate the analysis of large volumes of data, thus improving business decision-making.

What is Qlik Sense and what are its main features?

Qlik Sense is a business intelligence (BI) tool that allows users to explore and analyze data using interactive graphics. Being cloud-based, it is easily accessible from any device with an Internet connection.

Its main features include:

• Intuitive and easy-to-use interface, accessible even to users with minimal technical knowledge.
• Ability to integrate with multiple data sources, providing a complete view of the information.
• Advanced data visualization features such as charts, tables, and maps.
• Predictive analytics and artificial intelligence capabilities.

What is Qlik Sense used for in the business environment?

Qlik Sense is used in the business environment to improve decision making through detailed data analysis.

It enables companies to identify trends, patterns and opportunities thanks to its powerful visualization capabilities.

It is crucial to conduct an effective marketing audit and gain a deeper understanding of customer behavior, which is essential to design more effective strategies.

How do you implement Qlik Sense in an organization?

Implementing Qlik Sense in an organization begins with identifying the analytical objectives to be achieved.

Connections to relevant data sources are then configured, allowing users to work in a centralized and collaborative environment.

Dashboards and applications can be customized to meet specific business needs, ensuring that all critical information is accessible and available.

Why choose Qlik Sense over other platforms?

Qlik Sense stands out from other BI platforms for its ability to offer associative analysis, meaning users can freely explore data without restrictions, uncovering connections that might go unnoticed with other analysis methods.

Compared to tools such as landing page view , Qlik Sense provides a more dynamic experience when interacting with data, encouraging a proactive approach to decision making.

FAQ

Is Qlik Sense easy to use for beginners?

Yes, Qlik Sense is designed to be intuitive, with a user-friendly interface that makes it easy to use even for those with little experience in data analysis.

What types of businesses can benefit from Qlik Sense?

Qlik Sense is versatile and can be used by companies of any size and industry that want to improve their analytical and data-driven decision-making capabilities.

Does Qlik Sense allow collaborations between teams?

Absolutely, Qlik Sense fosters collaboration by allowing teams to share ideas and findings through interactive dashboards and shared applications.

Does Qlik Sense offer support and training?

Yes, Qlik Sense provides a wide range of support and training resources, including online documentation, user forums, and training courses to maximize your use of the platform.