Mailchimp vs Sendinblue: Comparison Table

Choosing the right email marketing platform for your business can be a difficult decision. Two of the most popular options are Mailchimp and Sendinblue, both of which have their own advantages and disadvantages.

In this article, we will present you with a complete and extensive comparison of both platforms to help you make the best decision.

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Comparison table: Mailchimp vs Sendinblue

Feature

Mailchimp

Sendinblue

Free plan

Up to 2,000 subscribers and 10,000 emails per month

Up to 300 emails a day

Prices

Starting at $10/month for 500 subscribers

Starting at $25/month for 10,000 emails

Email templates

More than 100 templates

More than 300 templates

Email editor

Drag-and-drop

Drag-and-drop

Automations

Basic

Advanced

Segmentation

By tags, groups and custom fields

By tags, custom fields and behavior

Information

Basics

Advanced

Integrations

More than 300

Over 65

Customer Service

Live chat, email and knowledge base

Live chat, email, phone and knowledge base

What is Mailchimp and what is it used for?

Mailchimp is an email marketing platform with over 12 million users worldwide. It offers a wide range of features, including:

  • Customizable email templates
  • Drag-and-drop email editor
  • Email Automations
  • List segmentation
  • Detailed reports
  • Integrations with other applications

Mailchimp is a good choice for small and medium-sized businesses looking for an easy-to-use email marketing platform with a wide range of features.

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What is Sendinblue and what is it used for?

Sendinblue is an email marketing platform with over 300,000 users worldwide. It offers a wide range of features, including:

  • Customizable email templates
  • Drag-and-drop email editor
  • Advanced email automations
  • Behavioral List Segmentation
  • Detailed reports
  • Integrations with other applications
  • Live chat, email and phone support

Sendinblue is a good choice for businesses of all sizes looking for an email marketing platform with advanced features and excellent customer service.

What is the best email marketing platform for your business?

The best email marketing platform for your business will depend on your specific needs. If you are a small business looking for an easy-to-use platform with a wide range of features,

Mailchimp might be a good option. If you're a larger company looking for advanced features and great customer service, Sendinblue might be a better choice.

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Factors to consider when choosing an email marketing platform

When choosing an email marketing platform, there are a number of factors you need to consider, such as:

  • Your needs: What features do you need? How many subscribers do you have? How many emails do you send per month?
  • Your budget: How much are you willing to spend?
  • Ease of use: How easy is it to use the platform?
  • Customer Service: What kind of customer support does the platform offer?

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Frequently Asked Questions

Which email marketing platform is free?

Both Mailchimp and Sendinblue offer free plans. Mailchimp's free plan allows you to have up to 2,000 subscribers and send up to 10,000 emails per month. Sendinblue's free plan allows you to send up to 300 emails per day.

Which email marketing platform is easier to use?

Both Mailchimp and Sendinblue are relatively easy to use. However, Mailchimp has a more intuitive user interface than Sendinblue.

Which email marketing platform has the best features?

Sendinblue offers more advanced features than Mailchimp, such as more complex email automations, behavioral segmentation, and more detailed reporting.

Which email marketing platform has the best customer service?

Sendinblue has better customer service than Mailchimp. It offers live chat, email, and phone support, while Mailchimp only offers live chat and email support.

Written by Moises Hamui Abadi : I am an entrepreneur, founding partner of Viceversa and SoyMacho. After leading several digital businesses and advising several other businesses, I decided to form MHA Consulting, a digital marketing consultancy dedicated to growing and empowering digital businesses in more than 7 countries and generating more than 1,500 million pesos.

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