Hubspot vs Zoho: Comparison Table
Hubspot and Zoho are two software platforms that offer comprehensive solutions for customer relationship management ( CRM ), marketing , sales, and customer service.
Both platforms aim to help companies attract, convert, retain and satisfy their customers, as well as improve their productivity and profitability.
However, they also have differences in terms of their features, functionalities, prices and competitive advantages.
What is Hubspot?
Hubspot is a software platform that offers a free CRM system and a suite of paid tools for marketing, sales, and customer service.
Hubspot is based on the inbound marketing methodology, which consists of attractingpotential customers with valuable content, educating and accompanying them in their purchasing process, and delighting them with a personalized and quality experience.
Hubspot integrates with over 500 apps and services and has a community of over 100,000 customers and 5,000 partners in over 120 countries.
What is Zoho?
Zoho is a software platform that offers a free CRM system and a suite of over 40 paid apps for marketing, sales, customer service, accounting, collaboration, productivity, and more.
Zoho is built on a customer-centric philosophy, which places customers at the center of all company decisions and actions, and offers them personalized, innovative, and high-value solutions.
Zoho integrates with over 300 apps and services, and has a community of over 60 million users and 7,000 partners in over 180 countries.
What are the differences between Hubspot and Zoho?
Below is a comparison table between Hubspot and Zoho, which shows the main differences between both platforms in terms of their features, functionalities, prices and competitive advantages.
Hubspot |
Zoho |
Characteristics |
Characteristics |
- Free and unlimited CRM. |
- Free CRM for up to 3 users. |
- Paid tools suite for marketing, sales and customer service. |
- Suite of 40+ paid apps for marketing, sales, customer service, accounting, collaboration, productivity, and more. |
- Inbound marketing methodology. |
- Customer-centricity philosophy. |
- Integration with more than 500 applications and services. |
- Integration with more than 300 applications and services. |
- Community of more than 100,000 customers and 5,000 partners in more than 120 countries. |
- Community of more than 60 million users and 7,000 partners in more than 180 countries. |
Features |
Features |
- Management of contacts, companies, businesses and activities. |
- Management of contacts, accounts, opportunities and tasks. |
- Marketing automation, email marketing, lead generation, SEO, social media, web analytics, live chat, chatbots, forms, launching pages , blogs, etc. |
- Marketing automation, email marketing , lead generation, SEO , social media, web analytics, live chat, chatbots, forms, landing pages, blogs, etc. |
- Sales automation, pipeline management, tracking emails, calls, meetings, quotes, proposals, contracts, electronic signatures, etc. |
- Sales automation, pipeline management, tracking emails, calls, meetings, quotes, proposals, contracts, electronic signatures, etc. |
- Customer service automation, ticket management, knowledge base, surveys, feedback, etc. |
- Customer service automation, ticket management, knowledge base, surveys, feedback, etc. |
- Other features: project management, content management, event management, operations management, etc. |
- Other features: project management, content management, event management, operations management, human resources management, inventory management, billing management, document management, email management, calendar management, notes management, presentation management, spreadsheet management, database management, report management, learning management, e-commerce management, etc. |
Prices |
Prices |
- CRM: free and unlimited. |
- CRM: free for up to 3 users. |
- Marketing Hub: from $45/month to $3,200/month. |
- Marketing Hub: from $20/month to $1,000/month. |
- Sales Hub: from $45/month to $1,200/month. |
- Sales Hub: from $12/month to $100/month. |
- Service Hub: from $45/month to $1,200/month. |
- Service Hub: from $12/month to $100/month. |
- Other tools: from $50/month to $800/month. |
- Other applications: from 2 USD/month to 100 USD/month. |
Competitive advantages |
Competitive advantages |
- It is a leading and recognized platform in the inbound marketing market. |
- It is a complete and versatile platform that offers solutions for all areas of the company. |
- It is an easy-to-use and easy-to-integrate platform, with an intuitive and attractive interface. |
- It is a flexible and customizable platform, with configuration and customization options. |
- It is a platform that offers a large quantity and quality of training, educational and support resources, such as courses, certifications, blogs, webinars, ebooks, etc. |
- It is a platform that offers great value for money, with affordable and scalable plans, depending on your needs. |
Written by Moises Hamui Abadi : I am an entrepreneur, founding partner of Viceversa and SoyMacho. After leading several digital businesses and advising several other businesses, I decided to form MHA Consulting, a digital marketing consultancy dedicated to growing and empowering digital businesses in more than 7 countries and generating more than 1,500 million pesos.