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Keyword Match Types in Google Ads
by Moises Hamui
Keyword matching is an essential tool in Google Ads that allows advertisers to control how their ads match users' search queries.
According to G...
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Quality Score in Google Ads: What it is, how it affects the ranking of your ads and how to improve it
by Moises Hamui
Quality Score is a metric in Google Ads that can have a significant impact on the success of your advertising campaigns.
According to Google, ad...
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What are the services of a digital marketing agency
by Moises Hamui
A digital marketing agency is a company that offers different services with the aim of designing, enhancing or improving the comprehensive online ...
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What is the CPL, how is it calculated and in which cases to apply it?
by Moises Hamui
The CPL, also known as cost per lead or PPL (pay per lead) , is a fundamental metric in digital marketing that allows us to know the profitability ...
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How to obtain qualified leads?
by Moises Hamui
In an increasingly competitive digital market, capturing qualified leads has become a fundamental piece for the success of any business.
These c...
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How to position your website quickly on Google?
by Moises Hamui
Positioning your website on Google quickly is a goal that many pursue, but few achieve.
While there is no magic formula for SEO success, there ar...
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SEO on site and SEO off site: differences, advantages and basic techniques
by Moises Hamui
SEO (Search Engine Optimization) is a set of techniques used to improve the visibility of a website in the search results of search engines such a...
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Klaviyo vs ActiveCampaign: Comparison Table
by Moises Hamui
Choosing the right email marketing platform for your business can be a difficult decision. Two of the most popular options are Klaviyo and ActiveCa...
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Klaviyo vs Autopilot: Comparison Table
by Moises Hamui
Choosing the rightmarketing automation platform for your business can be a difficult decision. Two of the most popular options are Klaviyo and Auto...
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Mailchimp vs Sendinblue: Comparison Table
by Moises Hamui
Choosing the right email marketing platform for your business can be a difficult decision. Two of the most popular options are Mailchimp and Sendin...
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Klaviyo vs Mailchimp: Which email marketing platform is best for your business?
by Moises Hamui
Choosing the right email marketing platform for your business can be a difficult decision. Two of the most popular options are Klaviyo and Mailchim...
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Zendesk vs HubSpot: Which is the best customer service software for your company?
by Moises Hamui
Customer service software, also known as CRM (Customer Relationship Management), is a tool that helps companies manage their relationships with ...
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